Welcome to my Portfolio

In this portfolio, you’ll find examples of my work in social media management and content creation. I’ve helped brands grow online by creating engaging posts, designing images, building email newsletters, and working with influencers. Each project shows how I use creativity and data to make content that connects with people and delivers results.

Project 1 — Masterclass

I came up with the idea for this Masterclass after doing a survey with our followers. The results showed that many people didn’t want to buy the book — some found it too expensive, others preferred a printed version, and some had personal reasons. But many said they would be interested in a Masterclass that matched their needs. So, I created and planned the Masterclass, designed the content for social media, and promoted it online. This helped us get more engagement, more sign-ups, and real interest.

Project 2 — Instagram Live Collaboration Series

After taking a course in social media management, I learned that Instagram Live can be a powerful way to grow an audience — especially through collaborations. Based on this insight, I launched a series of live sessions with guest speakers to engage followers and expand reach. Within just one week, this project led to an increase of 1,500 new followers and boosted overall engagement on the page.

Project 3 — Website development and Launch

After developing the website, we successfully launched it, leading to a significant increase in sales and promotions that further boosted the page’s growth. As a result of our efforts, the website now ranks as the number one search result on Google when searching for “Bedmatics101.”

Project 4 — Bilingual portfolio with language toggle

Developed a bilingual (English / German) personal portfolio with a seamless language toggle in the top-right corner of the site. This ensures accessibility and appeal to both German and international audiences.

Project 5 — Reputation Management (Before vs After)

During a negative media event about leadership at Bedmatics 101, I led an online reputation recovery initiative using digital platforms and SEO strategies. Actions: • Used TikTok and Instagram moderation tools to remove harmful comments and guide conversational tone with carefully crafted responses. • Responded professionally to negative feedback while maintaining brand voice. • Executed an SEO containment strategy: bolstered the CEO’s website and produced high-authority content and backlinking to outrank a negative blog in Google search results. Result (visual): A before/after mockup of Google search results shows the shift from the negative blog as the first result (Before) to the CEO’s official website (After).